Inclusive Colorways, Not Just Sizing
Bold Colors at 100-Set MOQ Per Color
A London brand launched 9 colorways including brick orange and burgundy — 100 sets per color, 7-day sample lead time. Coral Edition became the top-selling SKU.
9
COLORWAYS
200/color
MOQ PER COLOR
7 days
SAMPLE LEAD TIME
Most factories pushed back when I asked for nine colorways instead of three — they wanted huge MOQs per color. Aaron's team agreed to run 200 sets per color across all nine, including the brick orange and burgundy nobody else would mix. Pantone match was tight on every batch. Our 'Coral Edition' became our top-selling SKU. They understand that inclusive activewear means inclusive color, not just inclusive sizing.
— Aisha O. · Founder · London, United Kingdom
Brand names are anonymized at our clients' request, but project details, timelines and outcomes are accurate. References available on request during your supplier qualification process.
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